The State of the Creator Economy
Who’s powering the future of the creator economy? New creators, of course. Discover who they are, how they profit from the billion-dollar industry, and what challenges they face as they break onto the scene.
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What is The Creator Pulse?
In the newest version of The Creator Pulse, discover current trends related to new creators:
and 94% of increased earnings of Health & Fitness and Personal Development industries from 2020 to 2021.
of increased earnings of Kajabi customers in the education space from 2020 to 2021.
Knowledge creators are thriving: Kajabi customers’ total earnings are up 350% since 2020. They’re on track to make just under $2.0 billion per year, collectively.
The most popular and lucrative products for knowledge creators on Kajabi in 2021 were online courses and membership sites.
On average, knowledge creators on Kajabi earn $30,000 per year from their Kajabi sales alone, and they don’t have to share revenue.